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One Social Campaign on Facebook = $10,000 in Revenue
Elaine Topper, founder of BellaSoleil.com, will be the first to admit that the online Tuscan home décor retailer’s Facebook fan count wasn’t exactly huge. With just around 30 … [Read More...]
Ain’t No Mountain High Enough to Stop Successful Business Owners
"Ain’t no mountain high enough. Ain’t no valley low enough. Ain’t no river wide enough ... to keep me from getting to you, babe." You may remember this song, which was … [Read More...]
Show Your Fans Some Love: Say “Thank You” with Your Facebook Page
Happy Valentine's Day! Today is the day when we're all showing people we love them, and that's not limited to our personal relationships. It's also a day to show customers, … [Read More...]
Latest Entries
One Social Campaign on Facebook = $10,000 in Revenue
February 14, 2012 By Blaise Lucey Leave a Comment
Elaine Topper, founder of BellaSoleil.com, will be the first to admit that the online Tuscan home décor retailer’s Facebook fan count wasn’t exactly huge. With just around 30 fans on the Page, Facebook had proved to be something of a lackluster part of the store’s marketing efforts. In an … [Read More]
Ain’t No Mountain High Enough to Stop Successful Business Owners
February 14, 2012 By Susan Solovic 1 Comment
"Ain’t no mountain high enough. Ain’t no valley low enough. Ain’t no river wide enough ... to keep me from getting to you, babe." You may remember this song, which was popularized by Marvin Gaye in 1967. For some reason this Valentine’s Day, the lyrics keep running through my head — … [Read More]
Show Your Fans Some Love: Say “Thank You” with Your Facebook Page
February 14, 2012 By Maura Canavan 1 Comment
Happy Valentine's Day! Today is the day when we're all showing people we love them, and that's not limited to our personal relationships. It's also a day to show customers, clients, members, supporters, and Facebook fans some extra love. No, that doesn't mean you should buy flowers, balloons, … [Read More]
Go Ahead and Charge for Your Events. You’re Worth It.
February 13, 2012 By Shawn Micklovich 4 Comments
So you’re traveling to Boston for the first time and want to find a guidebook that highlights places to go and things to do. You stop by the local tourism office, and when you ask for help, you're presented with two similar looking guides: One is free and the other is $10. Which one do you … [Read More]
Rich Media’s Guide to Getting the Most Engagement on Facebook
February 13, 2012 By Dave Charest 1 Comment
This is a guest post by my alter ego, Rich Media. Rich Media has been engaging on Facebook since as long as he can remember. Use these tips if you want to consistently get the most engagement on Facebook. Hey, how’s it going? Dave tells me that you may be struggling to engage with your … [Read More]


