5 Ideas for an End-of-the-Year Event

Labor Day may be this weekend, and the temperatures outside may make you want to spend a day at the beach, but if you’re not planning for the end-of-the-year holidays yet, then there’s no time like the present to change that. The end of the year is a busy one…

4 Ways to Find Success with a Business Partner

You read about them all the time: High-powered businesses forming partnerships with other corporate entities. But you don’t have to be a multi-national corporation to pair up with a partner. In fact, small businesses and organizations have the most to gain by teaming with other groups or solution providers —…

Creating Links on LinkedIn

To most people, LinkedIn is simply “Facebook for Professionals.” That’s not entirely wrong; many professionals do use the site to connect and interact with each other, without the games and distractions of other networks. Businesses and organizations of all types and sizes are on it, and many even use LinkedIn…

Want Success on Social Media? Get People Talking!

We all scream for ice cream at Constant Contact. And yesterday, our hungry team received a nice surprise: The Ben & Jerry’s truck stopped by our Waltham office to serve us some free ice cream. For the second year in a row, the company has been traveling around giving out…

Do Your Events Have a Mobile Strategy?

Use of smartphones and mobile devices has grown at a rapid pace over the past couple years. Just look around the next time you go to a mall, coffee shop, airport, or when you’re just walking down the street: Everyone, it seems, is looking down at an iPhone, Android, or…

Bad Customer Feedback: How Would You Respond?

The Houston Press reported on its website earlier this week about a restaurant in Houston that decided to eject a customer for posting a negative tweet while she was still in the establishment. Apparently, a manager was checking out Twitter from his home Sunday night when he saw the tweet, since…

Get Your Subscriber​s’ Attention with a Great Subject Line

In last week’s issue of Hints & Tips, we told you the story of Monogram Lane, an online retail business that specializes in personalized items like jewelry, car accessories, cell phone cases, and more. Barbara Watkins and Cheryl Headley explained that one of the secrets to their success was effective…

My Best Advice for Building a Successful Business

Last week, I was on many of the major television networks talking about the state of the economy — particularly jobs. The July unemployment report had just been released, and it showed a slight decline in jobless claims, which signaled that some companies are hiring again. However, according to many…