This is a guest post by Erik Severinghaus of SimpleRelevance, an integration with Constant Contact that helps e-commerce companies automatically send automated, personalized email to generate more revenue. Gone are the days when businesses could blast out generic email messages to their customers with the hopes of sending a relevant message to someone, somewhere. In [...]
This is a guest post from Glenn Allen, co-founder of Glyder. As you know, putting effective content in front of your customers and prospects is the best way to stay top of mind with your email list and social followers. With Glyder, a Constant Contact partner, you can use Glyder’s templates, stock photos, and visual [...]
This is a guest post by John Wetenhall, product marketing manager at Payvment. Facebook and Twitter are popular channels for small businesses because they are free to use, easy to set up, and offer the possibility of reaching a wide audience, but they can be challenging for many reasons. Running effective social media campaigns takes [...]
This is a guest post from Jack Wrigley, CEO of QWIQQ—a Constant Contact add-on partner. On Main Street, in order to “engage” consumers with the products or services you’re selling, you need to put something attractive or enticing in your storefront window to get their attention. Once you’ve got them interested, they’ll probably do one [...]
This is a guest post from Hillel Scheinfeld, COO of Viewbix — a Constant Contact add-on partner. As they said in the movie Field of Dreams, “If you build it, they will come.” But what happens if they come and don’t do anything? That’s what’s happening today with most videos created by small businesses. Viewers [...]
This is a guest blog post from Rishi Shah, CEO of Digioh – a Constant Contact add-on that allows you to easily build your list and send file attachments inside your newsletter. Getting new leads and growing your email list is one of the most important aspects to any business. Here’s why: More leads = More Potential [...]
This is a guest post by Clint Wilson, CEO Cazoomi. You’re not alone if you use QuickBooks, Excel, or other tools to manage your business in tandem with email marketing. In fact, you’ve probably found yourself searching through old email conversations trying to find something, looking for numbers on multiple spreadsheets in multiple locations, or [...]
Elissa Leif and Barbara Haupt knew that in order to continue to grow MiniMatters, their web video production and marketing company, they had to squeeze more effectiveness from their own marketing and sales process. They had hit an important growth speed bump – as they got busier with client work, how could they maintain good [...]
This is a guest post by BringShare CEO, Justin Spring. I don’t need to tell you that email marketing can be tricky. There’s a lot that goes into preparing a great email … including a lot of guesswork. It’s hard to know what subject line and content will get the best response. And then it’s [...]
No matter what their size or industry focus, when asked what is most important for their small business, owners invariably say finding more customers. As a recent Constant Contact survey found out, small businesses care the most about growing long-term relationships and their mailing list. They do that using a variety of marketing tactics, content, [...]
