How to Create Fruitful Co-Marketing Relationships

Fall is my favorite season. Everything is constantly changing: the weather, the daylight, the leaves, the routines, and of course, the food. Restaurants, breweries, markets, bakeries, and coffee shops are just some of the places where you can go to…

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[Guide] A Simple Holiday Promotion Plan

It’s that time of year again. The busiest shopping season of the year — the holidays. Aside from the usual rush around the holidays, there are also a few other big shopping days that kick off the season: Black Friday…

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[Guide] Bringing Your Fundraising Online

As a nonprofit, you know that donations are the lifeblood of your organization. Hopefully, you’re already using tools like email marketing and social media to generate donations for your organization. But are you also offering a way for people to…

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Why Saying ‘No’ Can Be Good For Business

If you watch any reality television — stick with me here — that involves the creative process (Project Runway comes to mind) you’ll notice that when contestants do poorly, it’s usually due to a lack of editing. We tend to…

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