8 Tips to Fill Your Summer Content Calendar

For many small business owners, summer is the busiest time of year. For others, the slower summer months provide an opportunity to relax and catch up before the busy season comes back around. Regardless of what time of year it…

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[Checklist] 3 Steps to CASL Compliance

The Canadian Anti-Spam Legislation (CASL) will be enforced starting on July 1, 2014 and is applicable to anyone who makes use of commercial electronic messages. This means if you have an email address in your email marketing campaign that you…

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[Guide] How to Get (and Keep) Email Permission

In the world of email marketing: permission-based email marketers are the good guys. They value the trust and privacy of each and every customer that walks through their door and thus, the trust and privacy of every subscriber that joins…

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