Event Marketing

Event insights, fresh daily.

What an Event Looks Like for Small Businesses and Nonprofits

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Within the world of small business and nonprofits lies a vibrant event subculture largely steered by do-it-yourselfers. We’ve compiled data from our 2012 Constant Contact Attitudinal Survey that provides some great insight into how the “occassional event planner” defines an event, what it means to their organization, how they attract an audience and the challenges [...]

Great New Ideas for Using EventSpot Promotional Codes

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Promotional codes are great when you want to offer discounts or special access to a select group of people registering for your events. Sure, different prices can be listed directly on your online registration forms but those fees are visible to everyone and you may not want certain people to see special pricing you’ve set [...]

Use Promotional Codes to Boost Attendance at Events

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Planning a special event? You probably already know that EventSpot makes managing events easy, whether it’s a fundraiser, online meeting, tradeshow, or webinar. Now new promotional code features and functionality make it even easier to use EventSpot, our dynamic online event management tool. As a member of the EventSpot team, I’m excited about our latest [...]

Are You Offering a Memorable Experience Before, During, and After Your Event?

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Take a minute to think about the best event you’ve ever been to. Maybe it was a fundraiser, a dinner party, an industry conference, or even a sporting event. Think about the experience you had at that event. What made it so memorable? Why was it so unique? Just like any event you attend in [...]

A Simple Strategy for Asking the Right Questions Before Your Next Event

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These days, small businesses and nonprofits have really started thinking differently about the way they approach planning, hosting, and promoting events. This is especially true when it comes to event registration. With an online registration form, small businesses and nonprofits can collect valuable information from event registrants without having to do any extra work or [...]

Event Promotion: How to Get the Most Out of Social Media [Speakeasy #33]

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What’s in this episode? This is a special one-to-one edition of the Speakeasy. Check out this 8-minute conversation with Erik Mintz, director of EventSpot from Constant Contact. 1. This week’s topic: Event Promotion: How to Get the Most Out of Social Media When it comes to extending the word-of-mouth for your events, there’s no better tool [...]

How to Promote Your Event for Maximum Exposure and Attendance [Speakeasy Podcast #32]

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What’s in this episode? This is a special one-to-one edition of the Speakeasy. Check out this 6-minute conversation with Erik Mintz, director of EventSpot from Constant Contact. 1. This week’s topic: The Event Promotion Timeline: How to Promote Your Event for Maximum Exposure and Attendance It’s an event planners worst nightmare—no one shows up to [...]

How Collecting the Right Information Can Make a World of Difference at Your Next Event

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If you run events for your business or organization, chances are you already know how valuable having the right information from your attendees can be. This information can help you find the right caterer for your next dinner, pick a venue for an upcoming fundraiser, or find partners to help out with a charitable auction [...]

Event Planning: How to Set Your Event Up for Success [Speakeasy Podcast #31]

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What’s in this episode? This is a special one-to-one edition of the Speakeasy. Check out this 8-minute conversation with Erik Mintz, director of EventSpot from Constant Contact. 1. This week’s topic: Event Planning: How to Set Your Event Up for Success You may have heard that events are great for your business. You may even [...]

How to Create an Amazing Event Ticketing Experience with EventSpot and Passbook

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EventSpot is thrilled to announce we’ve integrated with Passbook to provide an amazing event ticketing experience for your attendees! This is exciting news for us and for your attendees who can now access their event tickets and information easily from their iOS 6 enabled device. If you aren’t familiar with Passbook here is the elevator [...]