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Heather Jackson

Small Business Marketing Expert – MA, RI, ME, NH, VT, Northern CT

Heather JacksonHeather Jackson is Constant Contact’s educational marketing expert in New England. Heather has more than 20 years’ experience working with small businesses and entrepreneurs, including her experience starting and building 2 of her own businesses. Heather is experienced in helping small and medium size businesses, as well as non-profits and associations with their marketing efforts including on and offline strategies. An enthusiastic speaker and trainer, Heather is a sought after presenter at local seminars as well as at large conferences and trade shows. Her regional team of expert speakers conducts seminars throughout New England on all things digital marketing including email marketing, social media marketing and the best practices for businesses to grow using online tools.

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Upcoming Events

February 2016

Build Your Marketing Toolkit

Tue Feb 16, 2016 8:00am - 9:30am Eastern

Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on…

Event Details | Register Now
Midstate Chamber of Commerce - Meriden, CT
3 Colony St., Suite 301,
Meriden, CT 06451
United States

Successful Email Marketing with Constant Contact

Tue Feb 16, 2016 9:00am - 4:00pm Eastern

What is it? This fundamental workshop provides you with the step-by-step design process in creating and branding your Master Email Template. Learn how to confidently set email marketing goals, brand your master template…

Event Details | Register Now
Hampton Inn - Natick, MA
319 Speen Street
Natick, MA 01760
United States

Harnessing the POWER of the INBOX!

Tue Feb 16, 2016 12:15pm - 1:30pm Eastern

Tips and Tricks for Successful Email Marketing! What is the first impression you give when your email lands in their email inbox? And when they see you there, what do they do? This powerful…

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Great Wolf Lodge - Fitchburg, MA
1 Great Wolf Drive
Fitchburg, MA 01420
United States

Social Media 102 – You’re Social, Now What?

Wed Feb 17, 2016 9:00am - 11:00am Eastern

You’ve thought about what social networks to use for your organization, and you’re ready to take the next step. Where do you go from there? This seminar will give you a closer look at…

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Online Feedback and Surveys

Wed Feb 17, 2016 12:00pm - 1:00pm Eastern

This presentation will provide a deeper look into the importance and effectiveness of gathering feedback and surveys. At the heart of small business marketing are the campaigns that drive action – collections of…

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2016 Digital Marketing Trends

Wed Feb 17, 2016 3:00pm - 5:00pm Eastern

With the speed of the social media world and the newest app lurking around the corner, the industry changes very fast and sometimes very dramatically. Don't be caught off guard with your marketing for…

Event Details | Register Now
inConcert Web Solutions - Gardner, MA
55 Lake Street
Gardner, MA 01440
United States

Successful Email Marketing with Constant Contact

Fri Feb 19, 2016 9:00am - 4:00pm Eastern

What is it? This fundamental workshop provides you with the step-by-step design process in creating and branding your Master Email Template. Learn how to confidently set email marketing goals, brand your master template…

Event Details | Register Now
University of Hartford - Hartford, CT
1265 Asylum Avenue
Hartford, CT 06106
United States

Social Media 101: It’s so Pinteresting

Mon Feb 22, 2016 9:30am - 11:00am Eastern

They’re Out There – How Do You Reach Them?  You know your prospects, clients and members are active on social media. Are you asking: can social media really be harnessed for your…

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Entrepreneurial Center - Hartford, CT
1265 Asylum Avenue
Hartford, CT 06106
United States

Harnessing The Power of Mobile: What you need to know in 2016

Mon Feb 22, 2016 1:00pm - 3:00pm Eastern

Mobile internet usage is growing fast – more people are starting to receive and read your email and social media messages on the go with their smartphones. And more businesses are starting…

Event Details | Register Now
Scibelli Enterprise Center - Springfield, MA
1 Federal Street, Building 101 Basement Level, SEC Classroom
Springfield, MA 01105
United States

Digital Marketing Trends

Tue Feb 23, 2016 9:30am - 12:00pm Eastern

With the speed of the social media world and the newest app lurking around the corner, online marketing changes very fast and sometimes very dramatically. Join us to learn about the latest…

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SCORE - Hartford, CT
280 Trumbull St 2nd floor
Hartford, CT 06103
United States

Grow Your Business with Email and Social Media

Tue Feb 23, 2016 4:00pm - 6:00pm Eastern

Marketing on a Shoestring Many small businesses and organizations find themselves seeking the right strategies, tools and tactics to make their marketing efforts as effective as possible.  But between Facebook and Twitter, email…

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Center for Women and Enterprise - Worcester, MA
50 Elm Street, 2nd Fl.
Worcester, MA 01609
United States

Successful Email Marketing: Tips for more opens and clicks

Wed Feb 24, 2016 10:00am - 12:00pm Eastern

What is the first impression you give when people see your emails? Then what action do they take? From revealing why regular email doesn't work, to insider tips and techniques, this seminar…

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Cape Cod Community College - West Barnstable, MA
2240 Iyannough Road
West Barnstable, MA 02668
United States

Harnessing The Power of Mobile: What you need to know for 2016

Wed Feb 24, 2016 2:00pm - 4:00pm Eastern

Mobile internet usage is growing fast – more people are starting to receive and read your email and social media messages on the go with their smartphones. And more businesses are starting…

Event Details | Register Now
Forbes Library - Northampton, MA
20 West Street, Community Meeting Room
Northampton, MA 01060
United States

Build Your Marketing Toolkit

Thu Feb 25, 2016 12:00pm - 1:00pm Eastern

Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on…

Event Details | Register Now
Chamber of Commerce of Eastern CT - Waterford, CT
914 Hartford Turnpike, Suite 206
Waterford, CT 06385
United States

Harnessing The Power of Mobile: What you need to know in 2016

Thu Feb 25, 2016 5:30pm - 7:30pm Eastern

Mobile internet usage is growing fast – more people are starting to receive and read your email and social media messages on the go with their smartphones. And more businesses are starting…

Event Details | Register Now
West Springfield Town Hall - West Springfield, MA
26 Central St. 2nd Floor Auditorium
West Springfield, MA 01089
United States

Digital Marketing Trends plus Unleashing the Power of Google Analytics

Fri Feb 26, 2016 11:00am - 1:00pm Eastern

Digital Marketing Trends Heather Jackson, Director, Regional Development, Constant Contact With the speed of the social media world and the newest app lurking around the corner, the industry changes very fast and sometimes very dramatically…

Event Details | Register Now
Portland Public Library - Portland, ME
5 Monument Square
Portland, ME 04101
United States

Building Your Marketing Toolkit

Mon Feb 29, 2016 9:30am - 11:00am Eastern

Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on…

Event Details | Register Now
Entrepreneurial Center - Hartford, CT
1265 Asylum Avenue
Hartford, CT 06106
United States

Digital Marketing Trends: What you Need to Know for the Next 12 Months

Mon Feb 29, 2016 5:30pm - 8:00pm Eastern

We are surrounded by technology, and that technology has changed the ways that businesses and consumers interact.  The changes permeate all aspects of business: running operations, designing and building products, overseeing human resources and…

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The Brookline Interactive Group - Brookline, MA
46 Tappan Street
Brookline, MA 02445
United States
March 2016

Mastermind Workshop: Learn How to Develop and Manage Your Online Brand

Tue Mar 1, 2016 10:00am - 2:00pm Eastern

In this 4 hour intensive workshop you will be introduced to 3 seasoned marketing professionals in the Social Media, Public Relations and Email Marketing worlds.  These ladies will educate you on how…

Event Details | Register Now
Constant Contact Headquarters - Waltham, MA
1601 Trapelo Road
Waltham, MA 02451
United States

Power of the Inbox

Wed Mar 2, 2016 11:30am - 1:30pm Eastern

Power of the Inbox Tips and Tricks for Successful Email Marketing What is the first impression you give when they see you in their email inbox? And when they see you there, what do…

Event Details | Register Now
Waxy O'Connor's - Lexington, MA
94 Hartwell Avenue
Lexington, MA 02421
United States

Measuring your Marketing: Make Magic with Your Metrics

Wed Mar 2, 2016 6:00pm - 8:00pm Eastern

Learn how to use reports and analytics to create successful marketing campaigns.  Metrics – can be like magic. Have you wondered how digital marketing reports and analytics can give you the insight…

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Peabody Institute Library - Danvers, MA
15 Sylvan Street
Danvers, MA 01923
United States

Build Your Marketing Toolkit

Thu Mar 3, 2016 9:30am - 11:00am Eastern

Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on…

Event Details | Register Now
Greater New Haven Chamber - New Haven, CT
900 Chapel Street 10th Floor
New Haven, CT 06510
United States

Getting Started with Constant Contact and Email Marketing

Thu Mar 3, 2016 10:00am - 12:00pm Eastern

In this time-efficient, highly practical session, you will learn the basics email marketing using Constant Contact. The session will cover: Setting up a Constant Contact account Review of Campaign Templates available Creating a campaign…

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Cape Cod Community College Hyannis Center - Hyannis, MA
540 Main Street
Hyannis, MA 02601
United States

Email Marketing for Success: Newsletters & Announcements

Mon Mar 7, 2016 9:30am - 11:00am Eastern

At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. Newsletters…

Event Details | Register Now
Entrepreneurial Center - Hartford, CT
1265 Asylum Avenue
Hartford, CT 06106
United States

The Power of the Inbox

Tue Mar 8, 2016 6:00pm - 8:00pm Eastern

What is the first impression you give when they see you in their email inbox?  And when they see you there, what do they do? This powerful seminar takes you step-by-step through the keys…

Event Details | Register Now
Eastern Slope Inn - North Conway, NH
2760 White Mountain Hwy
North Conway, NH 03860
United States

The Importance of Analytics in Your Marketing – Measuring and Reporting

Thu Mar 10, 2016 8:45am - 12:00pm Eastern

The Importance of Analytics in Your Marketing – Measuring and Reporting Research plays an important part in your overall Marketing Plan.  It is key to track, measure, and evaluate your email marketing to…

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SBDC-Clark University - Worcester, MA
950 Main Street
Worcester, MA 01610
United States

Automate Your Marketing: Work Smarter Not Harder

Thu Mar 10, 2016 9:00am - 11:00am Eastern

Do you sit at your computer and send every email manually? Do you forget (or run out of energy) to follow up with new contacts and hot leads? How do you introduce…

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Sheraton Framingham - Framingham, MA
1657 Worcester Rd
Framingham, MA 01701
United States

Get Opened, Get Read, Get Results: How to Create Standout Subject Lines

Thu Mar 10, 2016 10:00am - 12:00pm Eastern

How are your subject lines working to capture the attention and interest of your audience? Whether you are trying to get read, realize revenue, increase your reach or inspire referrals, your subject…

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Cape Cod Community College Hyannis Center - Hyannis, MA
540 Main Street
Hyannis, MA 02601
United States

Successful Email Marketing with Constant Contact

Mon Mar 14, 2016 10:00am - 4:30pm Eastern

What is it? This fundamental workshop provides you with the step-by-step design process in creating and branding your Master Email Template. Learn how to confidently set email marketing goals, brand your master template…

Event Details | Register Now
New England College - Concord, NH
62 North Main Street
Concord, NH 03301
United States

Email Marketing for Success: Newsletters & Announcements

Tue Mar 15, 2016 8:00am - 9:30am Eastern

At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. Newsletters…

Event Details | Register Now
Midstate Chamber of Commerce - Meriden, CT
3 Colony St., Suite 301,
Meriden, CT 06451
United States

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