EventSpot is thrilled to announce we’ve integrated with Passbook to provide an amazing event ticketing experience for your attendees!

This is exciting news for us and for your attendees who can now access their event tickets and information easily from their iOS 6 enabled device.

If you aren’t familiar with Passbook here is the elevator pitch from Apple:

“Your boarding passes, movie tickets, retail coupons, loyalty cards, and more are now all in one place.  You can add passes to Passbook through apps, emails, and websites from participating airlines, theaters, stores, and more. Then you can scan your iPhone or iPod touch to check in for a flight, get into a movie, and redeem a coupon.”

Passbook has seen phenomenal adoption and adulation from iOS users, so we are very excited to join a handful of brands that are integrated with Passbook to give your event attendees an amazing event ticketing experience.

What does the Passbook integration mean for EventSpot customers?

EventSpot customers who use our event ticket feature will now be able to let their registrants add their event tickets to Passbook.

Even if your event doesn’t require a ticket for entry, allowing your attendees to add their tickets to Passbook is still a great idea.

So why exactly should you care? Integrating with Passbook allows:

• Added convenience for your attendees – Passes are stored in a handy place on your attendees’ Passbook enabled iOS device.
• Automatic update notifications – If any relevant information about the event changes (time, date, payment status, etc.) your registrants will get a notification and an updated pass.
• Geo-Fencing notification – Based on your event location, event passes will automatically pop-up onto the lock screen of attendees’ phones when the attendee gets within a certain distance from your event.
• Ability to use QR scan for check-in – Each pass contains a QR code that you can scan with any QR reader to check the attendee in to the event.
• Event information to be printed on the back of the pass – The back of each pass will include the date, time, URL, contact person, and more for your attendees’ convenience.

Passbook provides a pretty amazing experience for your attendees, which of course will reflect well on you and your event.  Even if your event doesn’t require a ticket for access, we strongly encourage you to turn the ticket feature on for your next event purely for the convenience of your attendees—if nothing else.

Oh, and we have a great new mobile app to manage event check-ins coming within the next few days for iOS devices—Android will follow shortly thereafter.

What do I need to do to start using Passbook?

Next time you set up an event, just check the “Enable tickets for printing or viewing on mobile devices” under Optional features. That’s it!

A link to “Add the ticket to Passbook” will automatically populate on the event confirmation email to your registrants.

Passbook makes event ticketing quick, easy, and convenient for you and your event attendees. Give it a try!

Are you going to try Passbook for your next event? Let us know how it works in the comments below!