What’s in this episode?
18 minutes of social media awesome!
1. This week’s news topic: Facebook Tab Engagement Down 53% Since Timeline Launch
2. Questions/topics we discuss:
- What are Facebook tabs?
- Why is Facebook tab engagement down?
- Where does Facebook activity really happen?
- How to drive traffic to your tabs
- Promotion, promotion, promotion!
- Why you must use Facebook tabs with a business goal in mind
3. Kristen’s Featured Tip: How to all your resources for maximum exposure of social networks
Enjoy!
Listen to the show: Click here to listen to the file in your browser. (Right-click and “Save as” to download to your computer.)
About the Speakeasy
Your marketing questions plus a room full of beer and marketing obsessed colleagues equals the best way to spend some time on a Friday!
Listen in as content manager, Dave Charest (that’s me!) moderates a marketing roundtable discussion with social media education developer, Azure Collier, social media specialist, Danielle Cormier, social media manager, Erica Ayotte, senior product marketing manager, Josh Mendelsohn, social media specialist, Kristen Curtiss, and communications specialist, Dave Gerhardt.
Ask your social media and marketing questions in the comments below and we’ll answer them in an upcoming episode! Or you can email your questions to: SocialTeam (at) ConstantContact (dot) com
You talked about tabs but I can’t find any tabs on the Facebook page I’m administering for a company? Where are they?
Hi Misty,
Tabs are located just below the cover photo on the right side. We point them out in this post: http://blogs.constantcontact.com/product-blogs/social-media-marketing/facebook-timeline-for-pages-how-to-get-around-from-the-top-down/
Awesome info. Thanks guys & gals!
Thanks for listening Louis. Let us know if you have questions or topics you’d like us to discuss.
Great information (except what you were drinking-a bit unprofessional?) Good advice to promote your Facebook tabs in emails and other sources!
Thanks for listening Ronda. I hope you won’t hold it against us. Our goal was to create a relaxed atmosphere and allow you to get some good advice as if you were just hanging out with us and enjoying the conversation.
great info and got to know a little about your personal beverage tastes – I liked the extra info
Thanks for listening Maria. Be sure to let us know if you have any questions we can answer on an upcoming episode.
Currently, I have three pages for my personal, business and Theater Company. I can access all three from the top right corner of the page. On my business and theater company pages I have an admin panel, but not on my personal page. The information on the admin panel is a great way to capture information . . . what can I do to get the panel on my personal page?
Hmm … peculiar. Ken, does your personal Page have Timeline? And just to be sure, it’s a Page and not a Profile, right?