A little over a decade ago, Earthtone9 was taking the UK by storm. Having just released an album that was voted 16th best album of 2000 by heavy metal magazine Metal Hammer, the band was getting ready to break into the U.S. metal scene. Unfortunately, around that same time, a number of things caused the band [...]
Have you heard about Instagram? Instagram is a wildly popular photo-sharing app that lets average people turn everyday pictures into works of art. With just a few touches on a smartphone screen, users can: snap a photo, apply a digital filter and border, enhance the image quality, and share it across their social networks. Instagram [...]
Have you ever wanted to see a trumpet thrown off the back of a car going sixty miles an hour? What about a trumpet holding up an entire car? Well, you can. More specifically, you can see just how well Torpedo Bags protect trumpets from this kind of trauma. That’s the whole point of the [...]
Kevin W. McCarthy, the CEO of On-Purpose Partners, had already published his book The On-Purpose Person. Since its original publication two decades ago, it has sold over 200,000 copies. However, it was this past April that he decided he wanted to reach a brand new audience by offering the book as a Kindle eBook. By [...]
When you think of a lucrative industry, book binding probably isn’t the first thing that comes to mind. “There’s a select number of fish in our pond,” Michael Chrisman admits. Michael is the founder Bookbinders Workshop, which provides binding services and supplies to clients around the world. “I thought that everyone already knew who we [...]
Facebook wasn’t high on the Union Settlement Association’s list of priorities. Not that the 117-year-old organization was behind the times – nearly 2,000 people follow the association on Twitter. But Facebook was another story. “We felt like our efforts with Facebook were awful, and our audience didn’t even want to see what we posted,” director [...]
For all the hype it receives, social media has one thing going against it: It’s temporary. Posts come and go every day, and if you post something at the wrong time, there’s a chance that no one will see it. After all, the average lifetime of a Facebook post is less than a day. But [...]
Nowadays, many small businesses and organizations are depending on both email marketing and social media to reach out to and build relationships with customers, clients, and supporters. That said, those two channels are still kept separate all too often. That can make for extra marketing work and a lack of exposure for those carefully-designed emails. [...]
Hollywood has the Oscars. The National Football League has the Super Bowl. And Major League Baseball has the World Series. So how do the best of the best small business marketers get recognized? With a Constant Contact All Star Award! Every year, we recognize the small business and nonprofit organizations that have gone above and [...]
SXSW is the ultimate social media nerd camp. Smart phones are the rule. If you don’t tweet, you may as well not exist. And finding outlets to power up your multiple devices is like a competitive sport. There’s so much social savvy in such a concentrated area that you can almost see the smug coming [...]