Tag: Customer Stories

[Q&A] Instagram for Small Businesses: 4 Organizations Share Their Secrets

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Have you heard about Instagram? Instagram is a wildly popular photo-sharing app that lets average people turn everyday pictures into works of art. With just a few touches on a smartphone screen, users can: snap a photo, apply a digital filter and border, enhance the image quality, and share it across their social networks. Instagram [...]

How One Author Got 32,529 eBook Downloads in 5 Days

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Kevin W. McCarthy, the CEO of On-Purpose Partners, had already published his book The On-Purpose Person. Since its original publication two decades ago, it has sold over 200,000 copies. However, it was this past April that he decided he wanted to reach a brand new audience by offering the book as a Kindle eBook. By [...]

Fundraising on Facebook: A Nonprofit Grows Fans by 170% and Raises $570

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Facebook wasn’t high on the Union Settlement Association’s list of priorities. Not that the 117-year-old organization was behind the times – nearly 2,000 people follow the association on Twitter. But Facebook was another story. “We felt like our efforts with Facebook were awful, and our audience didn’t even want to see what we posted,” director [...]

Getting 100 Extra Email Views … from Social Media?

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Nowadays, many small businesses and organizations are depending on both email marketing and social media to reach out to and build relationships with customers, clients, and supporters. That said, those two channels are still kept separate all too often. That can make for extra marketing work and a lack of exposure for those carefully-designed emails. [...]

Congratulations to Our 2011 All Star Winners!

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Hollywood has the Oscars. The National Football League has the Super Bowl. And Major League Baseball has the World Series. So how do the best of the best small business marketers get recognized? With a Constant Contact All Star Award! Every year, we recognize the small business and nonprofit organizations that have gone above and [...]

Austin Small Businesses Keep It Social (Live from #SXSW)

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SXSW is the ultimate social media nerd camp. Smart phones are the rule. If you don’t tweet, you may as well not exist. And finding outlets to power up your multiple devices is like a competitive sport. There’s so much social savvy in such a concentrated area that you can almost see the smug coming [...]