How To Successfully Market Your Summer Event

The warmer months are the perfect opportunity to gain brand awareness in more unique and interactive ways. In this crowded marketplace, competition is thicker than ever and promotional events are one sure way to grab attention. However, the formula to…

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How to Use Content for Event Promotion

If you host events on a regular basis, you probably have a pretty good idea of what it takes to make sure people show up. From hanging posters to sending invitations and sharing event information across your different marketing channels…

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6 Ways to Promote Your Next Event

With any event, whether it’s a class, seminar, open house, fundraiser or something in between, the ultimate goal is to get as many people as possible to attend. There’s no point in planning a free or fee-based event if no…

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How to Reach and Teach Through Educational Events

Many people may not think that small businesses run a lot of educational events. But according to Constant Contact data, more than 40 percent of small businesses hold events and seminars, and classes account for the highest percentage of events…

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The Value of Hosting a Holiday Event

When the end of the year finally rolls around, many small businesses find themselves pressed for time, money, and resources. It makes perfect sense that when it comes time to either plan a holiday party or not, many are opting…

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4 Tips for Nonprofit Event Success

As president of BizBash Media and an associate professor at NYU, few people are as tapped into the event space as Richard Aaron. Richard is responsible for numerous annual events, including the BizBash/M&C Event Style Show and the BizBash Event…

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