Tools for Creating a Successful Marketing Plan

Create your marketing strategy with a few necessary tools in your toolbox. Attend this FREE workshop offered by the Nassau County of Minority Affairs, Constant Conact and marketing expert Doreen Motton to learn how to get found, build relationships, drive…

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Campaigns that Drive Action: Events & Registration

At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. One important campaign type that many nonprofits and small…

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How To Successfully Market Your Summer Event

The warmer months are the perfect opportunity to gain brand awareness in more unique and interactive ways. In this crowded marketplace, competition is thicker than ever and promotional events are one sure way to grab attention. However, the formula to…

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How to Use Content for Event Promotion

If you host events on a regular basis, you probably have a pretty good idea of what it takes to make sure people show up. From hanging posters to sending invitations and sharing event information across your different marketing channels…

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6 Ways to Promote Your Next Event

With any event, whether it’s a class, seminar, open house, fundraiser or something in between, the ultimate goal is to get as many people as possible to attend. There’s no point in planning a free or fee-based event if no…

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How to Reach and Teach Through Educational Events

Many people may not think that small businesses run a lot of educational events. But according to Constant Contact data, more than 40 percent of small businesses hold events and seminars, and classes account for the highest percentage of events…

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