These days, it seems like major redesigns have become just another part of life on social media. But while all this change can certainly be frustrating, more often than not something good does come out of it. This week, it’s Google+ that’s getting a new look. With 40 new features coming along with it, this [...]
If you own a small business, you’ve probably been hearing a lot about mobile over the last few months. We’ve certainly been talking a lot about it here. It seems like each week there’s new data about why mobile is important and how the increased usage of smartphones and other devices have changed the way [...]
When it comes to social media, LinkedIn hasn’t always been perceived as the most exciting place to visit. It’s not their fault. After all, it’s not easy to make an online resume, which is primarily how a lot of LinkedIn users use the site, any more exciting, interesting, or engaging than it already is. But [...]
These days, you don’t have to travel far to realize that mobile activity has reached an all-time high. Whether you’re in the office, out to lunch, or just walking down the street, it’s tough to find a place where people aren’t glued to their smartphones or tablets. (You may even be reading this on a [...]
It’s no secret the way we, as consumers, find local businesses has fundamentally changed. We now use our mobile phones to search for local businesses. This is especially true when trying to find a place to eat and we expect to see a full menu and reviews in order to make a decision. We also [...]
Over the last few years, many small business owners have developed a love-hate relationship with online reviews. On one hand, when you consider the popularity of sites like Yelp, TripAdvisor, or Foursquare—online reviews are a great way to get discovered online. On the other hand, if you’ve ever received a negative review, you know just [...]
What’s the first thing you do when you get out of bed each morning? Brush your teeth? Feed your dog? Take a shower? How about check your phone? Don’t worry—you’re not alone. A new study from IDC Research released this week found that 80% of smartphone users check their mobile devices within 15 minutes of [...]
A lot can happen on social media in three hours. Whether it’s 50 million tweets being sent on Twitter, 5 million photos being uploaded to Instagram, or 12,960 hours of new video being added to YouTube—the rate of activity taking place is more than any of us could ever imagine. But what about in your [...]
Since introducing Timeline for Pages back in 2012, Facebook has had some strict limitations on what businesses and organizations can and cannot put in their Facebook cover photo. At the end of 2012 the list of what you couldn’t have on your cover photo included: images with more than 20% text price or purchase information [...]
If you’ve been using Pinterest over the last year and a half, you won’t be surprised when I tell you that there have been some big changes. This is especially true if you’ve been using the site to market your business or to show off the work of your organization. Over the last few months [...]