What’s in this episode? 20 minutes of marketing awesomeness. 1. This week’s topic: Google I/O Developer Conference 2013 Google I/O is an annual developer-focused conference featuring in-depth technical sessions focused on building web, mobile, and enterprise applications with Google and open web technologies. We’re joined by Constant Contact’s lead mobile architect, Danny Espinoza, who attended [...]
What’s in this episode? 14 minutes of marketing awesomeness. 1. This week’s topic: How to Come Up with Ideas for Great Content Whether it’s content for your emails or content for your social media sites, you can often find yourself staring at a blank screen. But creating great content is probably a lot easier than [...]
What’s in this episode? 14 minutes of marketing awesomeness. 1. This week’s topic: Email Gets More Mobile Time We’ve discussed the importance of considering mobile before when it comes to online marketing. And now with more data showing the increasing impact of mobile devices on internet usage—especially when it comes to consuming email—it makes sense [...]
What’s in this episode? 12 minutes of small business awesomeness. 1. This week’s topic: How to Get Your Business Off the Ground with SCORE One of the best ways to get your business really moving is to seek mentorship and education from others who have gone before you. When you understand the challenges that are [...]
What’s in this episode? 20 minutes of marketing awesomeness. 1. This week’s topic: Should you add a new social media platform to your online marketing? What better time than Spring to try new things? And of course that includes new social media platforms. Maybe it’s Pinterest, Instagram, or Google+. 2. Questions/topic we discuss: Are there [...]
What’s in this episode? 25 minutes of marketing awesomeness. This week’s topic: Facebook Home, LinkedIn Tagging, & the 40th Anniversary of the Cell Phone This week we’re discussing the new “Facebook phone”, a new Facebook-like feature now on LinkedIn, and our old friend the cell phone turns 40. As always we love to hear your [...]
Did you know, by using a Facebook Page as opposed to a personal profile, you receive a free analytics tool provided by Facebook? This tool is referred to as Facebook Insights and is something all small business owners should be using to help grow their Facebook presence. Why use Facebook Insights? Research plays an important [...]
What’s in this episode? 17-minutes of marketing awesomeness. 1. This week’s topic: Facebook Changes Cover Photo Rules and More This week we’re discussing some new Facebook changes and what they mean for small businesses. 2. Questions/topics we discuss: Changes to Facebook’s Cover Photo policy. Hooray! Facebook’s Lookalike Audiences: A new way to reach potential customers [...]
Since introducing Timeline for Pages back in 2012, Facebook has had some strict limitations on what businesses and organizations can and cannot put in their Facebook cover photo. At the end of 2012 the list of what you couldn’t have on your cover photo included: images with more than 20% text price or purchase information [...]
What’s in this episode? 22-minutes of marketing awesomeness. 1. This week’s topic: New Facebook Changes Coming and SXSW Recap This week we’re discussing some new Facebook changes and we’ll get recap from some folks who were at the South By Southwest Conferences and Festivals. Special guest: Senior communications specialist, Stephen Russell. Read Stephen’s post on [...]