What’s in this episode? 15 minutes of social media awesome! 1. This week’s topic: Are QR codes dead? 2. Questions/topics we discuss: How do QR codes work? Things to consider when using a QR code Great uses of QR codes Places you don’t want to use QR codes Some best practices for using QR codes [...]
These days, it feels like no matter where you go, everyone is using a smartphone. It’s not just young “tech-savvy” people either. Today, more than half of all Americans are smartphone users and for the first time in history, more people in the US are using smartphones rather than their “land line” or other mobile [...]
Has this ever happened to you? Someone comes in to your place of business, or attends an event you’re hosting, or makes a donation, or engages with you offline in some way, and then he or she leaves and you have no way of staying in touch. Same goes for all the people who may [...]
QR codes have proven to be a perpetual experiment for most small businesses and organizations. A recent study by Chadwick Martin Bailey found that, while 81% of consumers have seen the codes, 79% aren’t actually familiar with the term ‘QR code.’ Restaurants may include them on menus, some stores may offer check-outs or scans of [...]
It’s December, which for many businesses and organizations is peak event season. If you’ve already hosted an event this season, then you may be thinking, “Why didn’t more people show up”? If your event is coming up, you’re probably still working out the logistics and lining up your promotion plans. And frankly, you probably just [...]
One of the best ways to find out if you’re running a successful event is to listen to your event attendees. The good news is that social mediamakes it easier than ever to “eavesdrop” on what your attendees are saying — while the event is taking place. And you won’t need to get a court [...]