In case you hadn’t heard, Twitter released a cool new app this week that allows users to snap videos and easily share them across their social networks. It’s already been dubbed, the ‘Instagram of video’ and, of course, marketers are taking notice. But should small businesses care? Plus, Facebook is now not only the most [...]
Well, we did it. 2012 is nearly in the books and what a year it has been. In the last twelve months we have seen more changes to the online marketing landscape than anyone could have ever anticipated. From Facebook and its never ending supply of news stories about updates, changes, redesigns, and new features [...]
This is it—you’re on the home stretch of the holiday shopping season! In a couple weeks we’ll be taking down the trees, putting away the decorations, and finally catching our breath after what has been a hectic couple of months. But as you prepare for the last few weeks of holiday business (or if you’re [...]
Happy Thanksgiving to those celebrating in the US! With the holiday here and Small Business Saturday less than 48 hours away, we thought we would take the time to reflect on what has been an incredible six months of our Ask an Expert series. The series, which started as a way to get quick answers to our [...]
This week, while you’re busy eating turkey and giving thanks, how about spending an hour to learn something new? While we’re taking a short break from our live broadcasts, we still have a cornucopia of recorded webinars stuffed with great advice, tips and tricks, and helpful hints to make your email marketing, events, and local [...]
Pinterest users should be proud this week; your favorite social network is finally growing up. Announced this week, Pinterest will now offer verified brand pages to businesses of all sizes and they’ve created some helpful resources to help you get started. Plus, Facebook (believe it or not) has rolled out more new features to help [...]
“It’s not the third screen or second screen—it’s the first screen. It’s one of the few things we walk around with all day. We sleep with it within an arm’s reach and, for most of us, it’s the first thing we check every morning.” Speaking at Tuesday morning’s Marketing to the Digital Consumer panel at [...]
It’s the last Friday of October, and you know what that means—the holiday season is right around the corner. This holiday season, your customers will be doing more online research than ever before. And for the vast majority of them, that research will be taking place on-the-go. 80% of mobile users will rely on their [...]
Last week, in preparation for Halloween, we chilled you to the bone with 13 Terrifying Facebook Mistakes that Can Scare Your Fans Away. This week, let’s take a peek at some equally frightening things you can do to scare away your Twitter followers. I happen to be an expert on this subject, so let me [...]
They say imitation is the most sincere form of flattery. If that’s the case, Pinterest should be feeling pretty flattered by their friends at Facebook this week. Facebook “collections” are currently being tested by some well-known retailers and could be coming to a newsfeed near you. In other news, YouTube mobile views jumped 400% in [...]