Google Ads: A Primer for Small Businesses

There’s a lot of noise out there about Google Ads, and it can be overwhelming.  With a higher return on investment than other forms of advertising, Google Ads can be a powerful tool for small businesses looking to grow their revenue. But technical jargon, endless search results, and cluttered marketing…

The 4 Questions Your Homepage Must Answer

The homepage to your website is the first impression, your first chance to convince potential customers that you can solve their problem. Of course, you want it to look good, but there’s so much more a homepage should do for your business. When that page loads on their screen for…