It’s Halloween. Don’t Scare Off Your Customers

Halloween is upon us again. It’s a day for dressing up and acting a little silly, and (especially) overdosing on sugar. Here at Constant Contact, we’re taking that maybe a little too seriously with our annual costume contest. People are dressed up in some wacky outfits (I’m dressed up like…

How to Create a Successful LinkedIn Group with Smart Content

When we talk with our customers about using LinkedIn as part of a social media marketing plan, a question we get a lot is, “How do I create a successful LinkedIn group?” Of the 100 million professionals on LinkedIn, more than 17 million of them have joined a group. As…

Tis the Season to Email?

Halloween is just around the corner, which means the holiday season is about to trick or treat its way into high gear. People are already getting ready for awkward family dinners at Thanksgiving, heartwarmingly garish sweaters knitted by Grandma, and the general adrenaline rush of not knowing what to get…

7 Ways Dunder Mifflin Could Use Facebook to Win More Business

For years, fans have laughed and cringed with Jim Halpert as he’s navigated the uneasy workplace environment at Dunder Mifflin, the fictional paper company featured on The Office. After all, anyone who has spent any amount of time working in an office job can surely relate to the awkwardness and…