How to Run eCommerce Email Marketing Campaigns

Successful ecommerce marketers believe email marketing to be of great value. Ecommerce email marketing not just boosts return on investment, but also increases brand awareness, aids conversions, and builds interaction between a brand and its target audience. However, the one thing that ecommerce companies often overlook is that ecommerce email…

Top 5 Restaurant Marketing Ideas and Trends

Delicious food, a diverse menu, a groovy vibe, fantastic customer service — and no customer base. What a bummer! Running a successful restaurant today is so much more than just offering good food and good service. Yes, while the food and service should always be top priority, it only works…

10 Types of Landing Pages to Help You Meet Your Goals

Landing pages are a quick, easy, and effective solution to maximize conversions. Today, when everyone is looking for one-click solutions, landing pages provide the answer. Imagine you’re running late for work and have a presentation in an hour. You need to stop at an office supplies store first, but you…

How to Do Email Marketing: A Beginner’s Guide

If you’re just getting started with email marketing, there’s no better time to jump in. Email marketing has changed a lot since Constant Contact introduced the first email marketing tool for small businesses in 1998. But what hasn’t changed is its effectiveness. Studies show that email marketing continues to outperform…