5 Tips for Avoiding Small Business Failure

Few people are as passionate about small business success as Melinda Emerson, aka SmallBizLady. Melinda is the founder of The Quintessence Group and consults with Fortune 500 companies and small businesses on social media strategy and content development.  She authored the book “Become your Own Boss in 12 Months” and…

How to Reach and Teach Through Educational Events

Many people may not think that small businesses run a lot of educational events. But according to Constant Contact data, more than 40 percent of small businesses hold events and seminars, and classes account for the highest percentage of events held. What’s the appeal? From florists hosting floral arrangement classes…

Insider Tips from Constant Contact’s Award-Winning Small Business Marketing Consultants

I enjoy talking with Constant Contact’s small business marketing experts (a.k.a. “Solution Providers”) because they’re always willing to share their unique perspective as small business operators who help other small business operators. I also enjoy their infectious energy, which was on full display at the recent OneCon event in San…