How to Use Automation to Make Emails More Relevant

When running a business, having a solid email marketing strategy in place is everything.  It’s one tool that isn’t going anywhere and is increasing in its usage year after year.  Statista reports that in 2019, there are more than 293 billion emails that are sent and received every day.  However,…

New to Drip Campaigns? 5 Proven Tips You Need to Know

Drip campaigns are an excellent way to send specific information and special offers to targeted users without needing to monitor those communications 24/7. An email drip campaign is a series of automated email campaigns that are sent in a specific order when triggered by a specific user action as they…

5 Tips for Creating a Marketing Video That Goes Viral

Videos can spread like wildfire on social media today. From hilarious company commercials, to YouTube stars, to regular joes who capture a funny family moment; seemingly anyone has the capability of going viral in today’s video-obsessed culture. It may seem like just about anyone can go viral, but in actuality,…