Editor’s Note: This summer, we are partnering with Susan Solovic, THE Small Business Expert, to share actionable tips to help you market your small business on a budget. This is the third of a series of videos with Susan Solovic.

Put together a group of synergistic, non-competitive businesses in your area and agree to cross-promote.

You can use coupons, fliers, reciprocal website links, bundled promotions, or social media platforms. 

By collaborating with each other, you can expand your customer base because you’ll be reaching new people.

Watch this week’s Market Your Business on a Shoestring Budget video for more ideas on how collaborate with non-competitive businesses.

Can’t see the video? View it here.

For more inexpensive marketing tips watch the full Market Your Business on a Shoestring Budget video series on the Constant Contact YouTube Channel.