May 2019 Marketing and Holiday Planning

April showers are coming to an end, and now is the time for your business to bloom. Whether you want to grow your list, your sales, or your visibility in the community, the content below can help you plant the seed for a great month in May! If you’re looking…

How to Write a Newsletter Email

Despite the popularity of social media networks like Facebook and Twitter, an email newsletter is still one of the most effective marketing tools available to small businesses today. Newsletters are an easy and extremely cost-effective way to keep in touch with your clients and potential customers. Newsletter emails are sent…

4 Essential Templates to Jumpstart Your Email Marketing

Email marketing provides an opportunity for businesses to create a bridge of communication with their customers. Sending valuable information and updates, tailored to meet personal needs right to their inbox, is a surefire way to get noticed and do more business with them. The key to writing a marketing email…

7 Emails Your Restaurant Should Be Sending

“The microwave is dead!” Four horrible words no one wants to hear at 5:30 pm when you have a “hangry” toddler and spouse. All I wanted was to make a quick and easy meal for dinner. It was 30 agonizing minutes to heat up the oven and food to just…

Email Copywriting 101: A Helpful Guide

You know email marketing is an effective way to connect and communicate with your existing and potential customers — but how do you maximize it? Writing an email that’s as fresh as the spring season, takes time, creativity, and practice. To create a consistent brand tone, every email you send…

The Best Email Automation Tools

Email marketing isn’t just writing an email and hitting send. All that effort rewards you with a boost in sales and the benefits of staying in touch with your customers, but the real good news? Email marketing gets easier with automation. Email marketing automation allows you to automatically send the…

How Much Does Email Marketing Cost?

What is email marketing and why is using it important? Email marketing is simply a form of online marketing, and a way to promote your brand to your audience, through email. The days of fighting over newspaper ad space are over. Today’s fight for audience engagement takes place in the…