Google Ads: A Primer for Small Businesses

There’s a lot of noise out there about Google Ads, and it can be overwhelming.  With a higher return on investment than other forms of advertising, Google Ads can be a powerful tool for small businesses looking to grow their revenue. But technical jargon, endless search results, and cluttered marketing…

Introducing Our Free Website Builder for Small Businesses

You might be surprised to hear that almost half of small businesses don’t have a website. If you’re wondering if your organization really needs a website, the answer is yes. Absolutely yes. Unless your business sells time machines and you are somehow visiting this decade from the distant past, yes…

A Small Business Guide: Credit Card Payments

Running a small business can be tough. But if you’re not accepting credit cards, you could be putting yourself at an immediate disadvantage. According to Barclays, 32% of people would consider walking away from a purchase if they could not pay with a credit card, and 43% of customers say…

What is a Landing Page?

The other day, I was talking with a friend about what she needs to do with her website to start getting people to sign up for her emails. I started by asking her if she had a sign-up form and a landing page. She stopped, tilted her head a bit…