What Small Business Income is Taxable?

Running your business can be a lot of fun when you’re designing products, decorating your storefront, or even setting up an online store. But it’s important to make sure you take the time to properly understand and pay your taxes. Otherwise, you could run into expensive fines or credit hits.  …

5 Things To Avoid in 2020 From Looking at Online Marketing in 2019

As we approach the end of 2019, the marketing press is full of stories about how we can make marketing more effective in 2020. In most cases, these articles are full of oft-repeated advice: the importance of email marketing, why SEO is important for your business, and how to store…

When Is It Time to Hire an Influencer Marketing Agency?

Influencer marketing agencies can be a real asset to your business, delivering rapid customer engagement and expansion of your audience base. However, many companies are hesitant to enter into the world of influencer marketing, either by hiring an agency or by pursuing this strategy in-house. In some ways, this reticence…

The CCPA: What You Need to Know and How Constant Contact Helps You Comply

The CCPA, which  is short for the California Consumer Privacy Act, is a law designed to enhance privacy rights for consumers in California and to encourage transparency regarding how businesses collect and use personal information. Businesses subject to the CCPA are expected to be in compliance with the law by…

Drive More Traffic to Your Sales Page

As a small business entrepreneur, your main goal is likely to sell more of your products and services. So where does your website traffic fit into that? Well, simply put, every visitor to your site is an opportunity for a sale. And without traffic to your website, you’ll miss out…

[Infographic] December 2019 Marketing and Holiday Planning

December is here and it’s one of the busiest months for small businesses! It can be a bit overwhelming to juggle your online marketing alongside your personal gatherings during the holiday season, but you’ve got this and you’ve got us! So let’s finish 2019 strong. If you don’t already have…