How to Manage and Respond to Online Store Reviews

In The Download, our ultimate guide to retail marketing, we devote a section to discussing the importance of increasing the number of positive reviews left by customers on Google. We also emphasized in our last article on how customers find your store online the importance of asking your customers to…

Grow Your Business with Yelp

The internet has changed the way we do business — for both business owners and customers.  I turn to the internet for almost everything now — from food recommendations to basic home services, and even researching and purchasing new products.  And it’s not just me. The internet has become an…

How to use Google My Business Posts

By now, you’ve created a Google My Business profile and learned how to optimize your business profile.  Now it’s time to explore one of the most powerful ways to grab a searcher’s attention: Google My Business posts.  What are Google My Business posts? GMB posts are almost like mini-ads for…

6 Things You Must Do to Optimize Google My Business

Congratulations! If you followed our previous post you know how to create your Google My Business profile.  But now there’s more to do to make sure that you appear in Google searches when it matters most. You see, consumers live in micro-moments. A micro-moment is a split-second in time when…

How to Use Email to Get More Online Reviews

Online reviews are my go-to for everything.  Whether I’m exploring a new city and searching for a good restaurant, looking for reliable home services, or a new ecommerce store to shop from — I browse online reviews before making a decision.  I trust online reviews as much as I trust…

Take Ownership of Your Business Listings — Here’s Why

Whenever I visit a new city or country, one of the things that I most look forward to is tasting the local cuisine. Every place has its unique flavors and secret recipes for me to discover. Today, with online business listings and mobile apps, finding local cafes and restaurants is…