The Mobile Divide

You don’t need me to tell you that mobile marketing is one of the hottest trends in the marketing industry. But surprisingly, a recent survey suggests that many small businesses still don’t use mobile technology.

Why? They just don’t have the time!

Well don’t you worry! To help small businesses like you integrate mobile into your marketing efforts, we’ve enhanced our mobile email marketing capabilities with a few brand new applications. By using these new tools, including a mobile email list-building tool, location-aware text check-ins and more, you can stay engaged with your increasingly mobile customer base.

The new apps include:

iCapture: Use this app on either an iPad or Android tablet to capture names, emails, and even preferences from customers. Then, simply add them to your Constant Contact account automatically. You can even work offline to gather contact information from perspective customers at networking events or tradeshows.

RoundBuzz: This integration helps grow your email marketing lists through location-aware text check-ins. With RoundBuzz, you can collect email addresses by prompting customers to join your mailing list once they check in to your location. The app also lets you offer customers discounts and rewards for checking in

AdLeads: Grow your Constant Contact email list by creating a mobile sign-up ad through AdLeads. The mobile ad campaign will run across top mobile apps like Where’s My Droid, iFishing, Color Effects, Battery Booster, top music apps, and many others.

Ez Texting: With Ez Texting, you can promote a text messaging campaign to all of your Constant Contact email marketing subscribers. Ez Texting helps you promote your small business and run text-to-join campaigns, polls, and contests.

Mojaba: This integration creates mobile sign-up forms that customers can use to join a Constant Contact mailing list. It works on all smartphone browsers too. You choose the mailing list that you would like contacts added to, and the mobile form is automatically built with no programming required.

To learn more about these new applications or other apps that integrate with Constant Contact’s online marketing tools, visit the Constant Contact Marketplace.