Growing up, whether you knew it or not, you learned a lot from your mom.

From little things like how to tie your shoes, to bigger things like how to be a good friend and treat people the right way — mom knew there were certain things you needed in order to become the person you are today.

And if mom were in charge of your online marketing, she’d tell you that your audience expects certain things from you too.

Check out our latest video for three email tips you can only learn from mom.

Happy Mother’s Day from Constant Contact!

Are there any other things you or your audience expects from your email newsletters and announcements? Tell us below.