What Is It? This hands-on workshop will show you how to create and send an effective email marketing campaign, using the new editor*, that gets the bottom-line results you're looking for. By using the fundamentals to developing professional emails that complement traditional and social media marketing efforts, you'll support your organization's goals and strengthen your customer relationships.
An expert from the Constant Contact team will demonstrate how to apply what you are learning, while you follow along in your own account and answer any questions you have. You will be able to apply your new knowledge and skills as soon as you return to the office.
During this day long class we'll cover:
- Formatting hints and tips that will help you cut time and avoid editing errors
- Creating a Mobile Friendly Master Template
- Branding an email with your company's colors and theme
- Adding and editing imagesInserting links, tables, and videos
- Creating engaging content that will get your emails real results
- Subject line best practices
- Targeting and segmenting your list for great results
- Sign-up tools
- Send frequency
- A/B Split Test
- How to analyze your reports
...and much more!
TO BENEFIT THE MOST FROM THIS CLASS, LAPTOPS ARE HIGHLY RECOMMENDED.
(iPads and other tablets will not work)