Many small businesses and organizations find themselves seeking the right strategies, tools and tactics to make their marketing efforts as effective as possible. But between Facebook and Twitter, email and mobile, deals, and whatever new social network is rolling out that month—there’s a lot to keep up with. And there are only so many hours in each day.
The number of possibilities can feel overwhelming. This session will help make sense of the noise. We’re going to show you how to make the most of the combination of email and social media for your business. When the session is done you’ll have a greater understanding of marketing basics like:
- Goals and objectives
- What a “campaign” is and what to write about and offer in that campaign
- Simple but powerful tips for how to get your messages opened and read, shared and socially visible
- Great tools you can use to help engage with your existing customers and supporters as well as expand your reach to new prospects.
Throughout the session you’ll be given opportunities to capture your own ideas and build out the framework of your own “next great campaign.” So join us and start to build a plan that will help you grow your business by eliciting the responses you want from your customers or supporters.
Trygve Olsen, BizzyWeb’s Director of Buzz Development, has a wealth of experience in digital marketing after running his own business for five years, servicing both national organizations and helping to grow local businesses. Trygve has extensive experience in website development, branding, organic SEO, special event management, Social Media marketing, SMS marketing and email marketing. He has been a solution provider for Constant Contact in the Twin Cities since 2010, has been an Authorized Local Expert since 2011 and in 2012, 2013, 2014 and 2015 won awards for creative works.