Local Product Training Workshop (Beginner Class)
Join us for an informative local product training workshop and discover the Constant Contact software. Your workshop host will be Vito Marchese - An Authorized Local Expert with Constant Contact®.
This is an beginner class - this class is recommended for new users or users with some experience who want a refresher or want to discover new features in Constant Contact. A laptop is recommended but not required for this workshop. iPads/tablets are not sufficient for hands-on learning.
Agenda and Topics:
- Creating and Branding an Email Template
- Company Colours, Logo, Social Media Buttons, Links and more
- Best Practices and Ground Rules for Creating Content
- Creating Engaging Content in Your Email
- Buttons, Videos, Surveys and Linking
- Getting your email noticed in the inbox
- Review of Permission Marketing Best Practices
- CASL Overview & Review of Tools to Help You Comply
- Segmenting and Target Marketing
- Use of the Contact Management Interface
- Uploading and Managing Contacts
- How to use lists and tags in your database
- "Add to list" & "Remove from list" strategies
- List Growth Strategies
- Analyzing Email Reports
- Integrating your email with social media
- Using social media to grow your mailing list
- and more!