Editor’s Note: This summer, we are partnering with Susan Solovic, THE Small Business Expert, to share actionable tips to help you market your small business on a budget. This is the seventh of a series of videos with Susan Solovic.

Don’t be shy about asking for customer referrals.

The majority of people say they are willing to provide a referral if asked, but very few take the initiative to do it on their own.

Referrals make it easier to get in the door with new customers. If you aren’t asking for them, you are missing opportunities.

So don’t be shy – watch this week’s Market Your Business on a Shoestring Budget video for advice on the best time to ask for a referral. 

Can’t see the video? View it here. 

For more inexpensive marketing tips watch the full Market Your Business on a Shoestring Budget video series on the Constant Contact YouTube Channel.