I can’t tell you how many online meetings I’ve attended in the last six months.

Yes, that’s partly because I’m notoriously blithe about keeping track of things like that, but it’s mostly because what used to be an unusual thing for me has now become commonplace.

And why shouldn’t it? More and more people are hosting their events online to better accommodate the busy schedules and varied locations of their customers or contacts.

Of course, coordinating an online event has its own unique challenges. And, as you might have expected, Event Marketing has risen to the call by adding not only new ways to present your information but giving you easy access to great online event or webinar platforms as well.

Now you’ve got choices

Right off the bat when you are creating your event, we’ve added the option for you to indicate that your event is being held online. It doesn’t matter what sort of webinar or online platform you are using, when you choose that option, you’ll have the ability to fill out fields for:

  • Your online event URL
  • Any additional information your customers may need to access your event

This information will be in the confirmation email that’s sent to your registrants.

Integrated options

There’s also the opportunity for you to save some time and energy in your online event creation if you use MeetingBurner. MeetingBurner is a fast and simple online meeting platform where you can host your webinar, share your screen, or use any number of other features.

Not only can you sign up for an account right through Constant Contact (and get a pricing discount for your trouble), but once you do so, you can seamlessly tie together your event creation and registration.

How does it work?

  1. Start creating your event
  2. Choose “Online” when you answer the question “WHERE is your event?”The option to take a look at MeetingBurner appears.

If you don’t already have a MeetingBurner account just:

  1. Click “Use MeetingBurner?”
  2. Click Sign Up in the overlay window
  3. Choose the plan that best suits you and click SignUp
  4. Fill out some basic information and click Create My Account
  5. Verify your info, agree to the terms and conditions and click Complete Account Setup

If you already have an account:

  1. Click “Use MeetingBurner?”
  2. Type in your User ID and Password
  3. Click Log in

Once you’ve logged in, you’ll be taken right into a quick setup of your online event. Most of your event information will automatically populate in MeetingBurner, but you’ll have the option to choose your audio configurations as well as to include things like your photo or your logo to the meeting itself.

It’s just five easy steps and you’ll be brought back to Constant Contact with that online URL and Additional Information field already pre-filled with your info!

There you have it. Now all you need to do is finish getting your meeting information in there and publish. Online meetings have gotten just a little bit easier. Let us know what you think in the comments below!

Read up on more information about Event Marketing and MeetingBurner in “Use MeetingBurner to run an online event.”