How Small Business Owners Can Integrate Social Media Marketing and Email Marketing to Generate Better Results

Have you ever thought about combining your social media marketing strategy with email marketing? After all, social media marketing is excellent for widening reach, and email marketing is an equally awesome tool to convert those people you’ve reached from being leads to becoming actual customers. So if you merge the…

Is It Time to Rebrand Your Business?

There may be a thousand ways that you found your way to this article, but the truth of the matter is, something has you wondering if you need to rebrand your business or just revamp your online presence based on the brand you have. Did you notice that Constant Contact…

Why You Need to Create a Brand Identity Survey

Are you confident that your brand says what you think it does? If not, it’s time to conduct a brand identity survey. My entire life, my mom has always told me, “Don’t judge a book by its cover.” But in today’s skim-and-go atmosphere, that’s exactly what people do — and…