What is an Email Drip Campaign?

You’re likely familiar with email newsletters as a marketing method to get the word out about your business. Those newsletters are typically sent at a set frequency such as once a month. But what happens when you want to provide more information about a product, service, or event to your…

Benefits of Drip Email Marketing Campaigns

Email drip campaigns are a set of marketing emails which are automatically sent out when a contact sets off a trigger. A trigger could mean crossing a tenure threshold such as being a longtime customer, clicking a link, or joining a specific list to name a few. These automated emails…