How Much Does it Cost to Build a Website?

Your website is the digital representation of your business. It is often the first interaction that people will have with you. So when you build a website, it’s important to create a brand identity that complements every other aspect of your business both online (social media, blog, etc.) and offline…

Simple, but Effective Website Design Tips

Sometimes a good first impression is the difference between a lost customer and a sale. When you’re designing your website, that’s the goal– building a positive first impression. If a customer sees your product in an ad or on social media and heads to your website, the design should inspire…

How to Build a Website from Scratch

A crucial part of any business’s success is its online presence, and a website serves as the home base for that presence. A website is a valuable asset that you own, and unlike social media pages, you control the content completely. An engaging website can serve as an important resource…

The One-Page Website: Your All-In-One Tool

Customers want information as easily and quickly as possible, so why not create a straightforward website yourself using a free website builder? A one-page website is a minimalist approach to marketing your business online and, for many brands, can be an effective strategy for saying more with less online. A…

Benefits of Using a Free Website Builder

Unless you have been living under a rock for the last decade, you know how important it is for your business to have an online presence. The sooner you develop a presence on the Internet, the better. Your competitors know this too. Creating a new website from scratch can be…

Early Budgets: Tips From Major Businesses

Looking at Amazon’s behemoth status and involvement in myriad industries, it can be hard to imagine the company started as a small business operating out of a garage that exclusively sold books online. Since Jeff Bezos launched the company in 1994, he’s grown Amazon to hit a $1 trillion valuation.…

Data Collection For Email Segmentation

Do you ever open your inbox and spend the next 30 minutes unsubscribing and deleting marketing emails that are either of no interest or clearly aren’t relevant to you? I know I have.  Email marketing is one of the most powerful tools for increasing brand awareness, getting more sales, and…

Funding Your Business: Investors

Whether you’re trying to open a new small business or have been a business owner for years, a common factor in success is money. Investors can be a good source of financing for your business. Regardless of the stage your business is in, an investor can help you with your…