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When Heath Bowman, owner of Southeastern Underdeck Systems, sent out an email last year on Cyber Monday, he wasn’t expecting anything groundbreaking. “Our Cyber Monday offer was our first email with Constant Contact,” Heath explains. “To be honest, I really wasn’t expecting anything from it. I had never run a…
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Nobody likes missing out on something big. But if you haven’t started planning your holiday promotions, you’re already late to the party. And with holiday retail sales expected to increase by 3.6 percent in 2016 — to the tune of $655.8 billion — your business cannot afford to be shortchanged…
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Is email marketing part of your holiday marketing plans? If not, you could be missing out. Here’s why: Last year, Constant Contact customers sent 1.3 billion emails in the week leading up to Cyber Monday. Email marketing was the #1 driver of online sales on Black Friday 2014. Constant Contact…
Summer is coming to an end, and for small business owners and nonprofits, the real work is about to begin. It’s time to get back to business! As we approach the end of the year, your business or organization is going to want an engaged email list to send focused…
If the holidays are an important time for your small business, there’s a good chance holiday planning is already in the back of your mind. While you may not have all your plans finalized, or even started at this point, you know that the next couple months are going to…
The holidays are quickly approaching. You’re probably ready to relax and enjoy a Thanksgiving feast with family and friends. However, this is the best time to implement a marketing strategy to help your business have the best holiday season ever. So where do you start? Well, you already know that…
Running a discount during the holiday season is a great way to draw customers into your store and boost sales during this busy time of year. But it’s not the only way to offer something of value to your customers. If you want to run a successful holiday promotion, without…
With the holidays fast approaching, now’s the perfect time to start planning to have your best holiday season ever. But how will you know if you actually did any better with your email marketing when the holiday season is over? Whether you’re looking to increase sales or donations, it’s best…
October is almost here. That means it’s time to take out the Halloween decorations, find pumpkin versions of your favorite coffee drink, and plan your business’s holiday promotions. It might seem early, but with almost all of the biggest shopping days of the year coming up in the next three months,…
Holidays, already? If you’re the type that likes to plan ahead, absolutely. There’s no better time than now to start thinking about how you’ll take advantage of the biggest spending season of the year. Let’s make sure you get your piece of the holiday pie. Join us for a free…
Did you know that 40 percent of consumers begin holiday shopping before Halloween? I know, it’s hard to believe as you’re trying to soak up the last bit of summer. But the holidays are really right around the corner. How can your business gear up for a strong September? Think…
We’re right in the middle of the dog days of summer. The days are long, the temperatures are high, and email marketing might be the last thing on your mind. That’s okay — we all deserve a break from time to time. Just don’t let the whole month of August pass you…