How to Run eCommerce Email Marketing Campaigns

Successful ecommerce marketers believe email marketing to be of great value. Ecommerce email marketing not just boosts return on investment, but also increases brand awareness, aids conversions, and builds interaction between a brand and its target audience. However, the one thing that ecommerce companies often overlook is that ecommerce email…

Top 5 Restaurant Marketing Ideas and Trends

Delicious food, a diverse menu, a groovy vibe, fantastic customer service — and no customer base. What a bummer! Running a successful restaurant today is so much more than just offering good food and good service. Yes, while the food and service should always be top priority, it only works…

8 Event Marketing Examples to Inspire Your Campaign

Don’t reinvent the wheel! Use these highly effective and successful event marketing strategy examples to inspire your next campaign. How important is event marketing? According to PwC, the second largest professional services firm in the world, roughly $108 billion is spent on event marketing, also known as experiential marketing, in…