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When you first start marketing your business, keyword research probably isn’t at the top of your list of priorities. You’re busy enough trying to set up a website, post on social media, and grow an email list. Do you really need to worry about keyword research too? Using the right…
Editor’s Note: This is the third blog post in a series entitled: How to Create Insanely Good Content. Catch up on the previous two parts here. We’ve all done it. Had a question, need, problem, or circumstance arise to which we need to find a solution, answer, or more information.…
It’s no secret that keyword research is vital to both SEO professionals and PPC advertisers — but what do keywords have to do with email marketing? You might think that keyword research is irrelevant to your email marketing campaigns, but on the contrary, it’s actually an excellent way to get insight…
Have you ever listened to the words customers use to describe your business? Are the words they choose similar to the ones you use on a regular basis? Are there any differences that stand out? What about online? Do you know which terms people are using when searching for products…
Last month, we held a special online event to help small businesses get found online and attract new customers. The event was a great success! Hundreds of small business owners tuned in to learn from our panel of experts about how to stand out in a noisy and competitive online…