Click Segmentation…Breaking It Down

Click……click……clickety…click…click…click. What is Click Segmentation? Click segmentation is a process of having contacts self-segment, based on a link, or links, they click on. Sounds kind of boring, right? Well, I’m not going to lie. It is kind of boring.  But from a marketing point of view, using click segmentation with…

[Infographic] August 2019 Marketing and Holiday Planning

If you’re looking to end the summer season with a bang, here are some ideas to make your business a hot spot in August. Still not using email to market your business? Give Constant Contact a try for FREE! Still not using email to market your business? Give Constant Contact a try…

6 Things You Must Do to Optimize Google My Business

Congratulations! If you followed our previous post you know how to create your Google My Business profile.  But now there’s more to do to make sure that you appear in Google searches when it matters most. You see, consumers live in micro-moments. A micro-moment is a split-second in time when…

How to Find Great Marketing Images on a Budget

Pinterest, Instagram, that billboard that caught your attention while driving to work this morning, that email that enticed you to take action – there are thousands of ways potential customers are visually enticed every single day. When you combine great content with relevant images, viewers are more likely to retain…