A Retailer’s Guide to Email Marketing Strategy

The retail industry has never been more competitive. From big box brands dominating local markets to upstarts that hit the ground bustling with new customers, you have to find a way to get ahead of the operations curve. A powerful retail email marketing strategy can push your company into the…

How to Manage and Respond to Online Store Reviews

In The Download, our ultimate guide to retail marketing, we devote a section to discussing the importance of increasing the number of positive reviews left by customers on Google. We also emphasized in our last article on how customers find your store online the importance of asking your customers to…

[Guide] Get Our Ultimate Guide to Retail Marketing

Traditional retail marketing consisted of promoting businesses via print and electronic media ads. As we emphasize in our online marketing guide for retail, the old style of retail marketing has transformed into digital-driven strategies that attract and keep loyal customers for years to come. Retail marketing examples in the new…

How to Run eCommerce Email Marketing Campaigns

Successful ecommerce marketers believe email marketing to be of great value. Ecommerce email marketing not just boosts return on investment, but also increases brand awareness, aids conversions, and builds interaction between a brand and its target audience. However, the one thing that ecommerce companies often overlook is that ecommerce email…