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How can small businesses get started with mobile marketing?
In this expert interview we ask mobile marketing specialist, Franco Beschizza, how businesses can get started with mobile marketing.
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How to succeed at mobile marketing on a shoestring
Allow us to take a wild guess. You are tired of hearing people say that you need to be doing mobile marketing. (You already know that mobile marketing is blowing up.) What you need is concrete advice on what it is and how to make it work for your small business – without frittering away oodles of cash that simply isn’t there.
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How great customer service can be an effective marketing tool
Be honest. Is your small business really wowing your customers and clients? Every professional knows that customer service is important. So why is it that the small businesses getting it right are in the minority?
[Infographic] What Really Inspires Owners to Start Their Business?
If you’re a small business owner, you’re motivated by something unique. A reason you get out of bed in the morning and put in the long hours. Something that drives you to roll up your sleeves and get the job done. Your why. As part of National Small Business Week,…
How can small businesses get started with marketing automation?
While the marketing automation industry is growing, both in the number of businesses using automation and the extent to which those businesses are applying automation, there is little doubt that adoption is faster among larger organisations.
[Infographic] How small businesses can benefit from marketing automation
Does marketing automation work? It’s a question plenty of small businesses are asking as they look to get more bang for their buck from their marketing campaigns. So we set about finding out.
4 ways your small business can leap to success in 2016
Some of the best marketing ideas come from being in the moment. Capturing the zeitgeist. Having your finger gaffa-taped to The Pulse – whatever that is. With 2016’s Leap Day whirring towards us, here are some ideas that will get you thinking about how you can pay homage to Leap Year while engaging your target audience with novel promotional ideas.
Get down to business: Let’s FOCUS on your business!
It’s a new year and time to give your business renewed focus. You’ve set your business goals for 2016, so why not give your business a boost and really focus on achieving them? To help you do that, I want to share with you one of my own best business tips: FOCUS.
5 ways to use Facebook Live for your small business
Facebook Live is a tool for sharing real-time video, straight from your smartphone. What your phone camera sees, anyone tuned in on Facebook sees. Think of it as your own live television channel – albeit one where you can broadcast as frequently or infrequently as you like.
[Recorded Webinar] Beat The Odds: Get Your Customer Engine Running
Owning a small business is hard work. But despite the many challenges, having the freedom to pursue your passion often outweighs the personal sacrifices. Unfortunately, passion isn’t enough to guarantee success — and over 50% of small businesses fail within the first five years. To beat those odds, you need…