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By now, you probably know how important it is to use images in your email and social media marketing. Images can help your emails stand out in a crowded inbox and boost engagement socially. The problem with using images in your marketing efforts is that it’s easy to feel unsure…
A few weeks ago, we showed how the number of images and lines of text in an email campaign impacts click-through rates. In general, we found that less is more. Emails with about 20 lines of text and three or fewer images receive the highest click-through rate. We followed it…
Earlier this month we took a look at how the number of images and lines of text in an email campaign can affect the email’s click-through rate. We found that, in general, “less is more.” Emails with about 20 lines of text and three or fewer images received the highest…
You know that adding images to your email marketing campaign can help bring your message to life. But do you know how many images you should be adding to your email campaigns? What about how to make sure your images will display correctly for the people you’re sending to? Images…
When you’re scrolling through the feeds on your social networks, what’s the first thing to catch your eye? I’m willing to bet it’s an image. It could be a photo of a familiar location, an image shared by a friend, or even a visual posted by a brand you follow…