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It’s a question plenty of busy small business owners have asked themselves: Is creating content really worth my time? If you’re unsure about the benefit of content marketing for your business, take two minutes to watch our newest video on why creating content can pay off and give you great results. I’ll explain…
If your business wants to make the most of the holiday season, then you’ve likely already been preparing holiday specials and festive discounts. Now you just need to let your customers know all the great things your business is offering! We’ll show you how to plan your email marketing for…
Email marketing is still one of the best ways to reach your customers with a 3,800 percent ROI and $38 made for every $1 spent, according to the Direct Marketing Association. However, it’s easy to get stuck in a rut with email marketing — you do your usual sales blasts…
What happens when you gather 3,000 social media marketers for three days of sessions and networking? You get a front-row seat to the latest tools, tips, and trends for social media marketing. I recently attended Social Media Examiner’s Social Media Marketing World conference in San Diego, and the topic that…
New Year, new features! Ready to learn about the latest and greatest features available in your Constant Contact account? You’ve come to the right place. Take four minutes to watch the video below and learn all about our new product enhancements, including our: Welcome Email Sent Email options Background patterns…
It’s no secret that it’s getting harder for businesses to get their posts seen in Facebook’s news feed. Facebook has made more changes in recent months that give posts from friends more priority than content shared by business pages. So how can you get more eyes on the content your…
Ready to learn about the latest and greatest features available in your Constant Contact account? You’ve come to the right place! Take four minutes to watch the video below and learn all about our new product enhancements, including: List growth tools PDF to image feature Archive feature Read More block…
Did you know that 57 percent of small businesses are actively trying to grow their email lists? If you’re a business that respects the trust and privacy of your customers, you should never share your email list. Sharing your list could damage your reputation, hurt customer relationships, and ruin the…
Did you know that 58 percent of consumers subscribe to emails to receive discounts and special offers? When someone joins your email list, they’re opting in to learn more about your business. Some of these people will be completely new to your business, and will want to learn more about…
Did you know that 91 percent of U.S. adults like to receive promotional emails from companies they do business with? People open email from people that they know. And they delete, or mark as spam, email from people that they don’t recognize. This is why it’s critical that you always…
Did you know that 66 percent of online consumers made a purchase as a result of an email marketing message? When someone signs up to receive your email communications, they do so with the expectation of receiving something valuable in return. If you don’t communicate clearly what that is, your…